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Two Years After Launch, Howcast Is Streaming 25 Million How-To Videos A Month

Two years ago, former Googlers Jason Liebman, Daniel Blackman and Sanjay Rama launched Howcast, a site filled with originally-produced how-to videos on everything from “How to Ice Skate” to “How To Deal With a Mean Boss.”  Today, Howcast is streami…

[ More ] January 29th, 2010 | No Comments | Posted in Web 2.0 |

Google Proposes to Extend DNS Protocol, Optimize Speed of Browsing

Today, Google, along with a group of DNS and content providers, including Neustar/UltraDNS, published a proposal to extend the DNS (domain name server) protocol. DNS is the system that translates URLs for humans (e.g., ReadWriteWeb.com) into numeri…

[ More ] January 28th, 2010 | No Comments | Posted in Web 2.0 |
 

Apple iPad Coverage: Across the GigaOM Network, and the Web

Apple finally took the wraps off the iPad today, at a live event held in San Francisco. In addition to Om live-blogging the event for TheAppleBlog, our network of sites is hard at work reviewing this potentially game-changing device from every ima…

[ More ] January 28th, 2010 | No Comments | Posted in Web 2.0 |

The Detailed Review of Arkayne, Related Posts Plugin

Arkayne is the related posts plugin with some additional features allowing to network and build link (support provided for: WordPress, Movable Type, Joomla, Django, TypePad, and Blogger). How it works can be basically explained the following way: Yo…

[ More ] January 27th, 2010 | No Comments | Posted in Search Engines |
 

How MOG Eventually Found Its Mojo

A year or two ago, MOG didn’t seem like a potentially disruptive force in the music subscription arena. But what started as a music-blogging network has become a full-fledged on-demand streaming service whose transformation came about when a major-l…

[ More ] January 27th, 2010 | No Comments | Posted in Web 2.0 |

Is Celebrity Tweetvertising Worth Paying For?

Last January, I wrote about finding The Value of a Facebook Fan, which effectively took the number of fans a brand has on Facebook, multiplied that by the average number of friends a Facebook user has to determine the number of impressions each bran…

[ More ] January 27th, 2010 | No Comments | Posted in Search Engines |
 

Tim Tebow Super Bowl Ad Already Creating Online Buzz

We’re still almost two weeks away from the Super Bowl – and all of its wannabe viral commercials – but at least one yet-to-be-seen ad is already capturing the imaginations of the Web: a pro-life spot featuring college football star Tim Tebow.T…

[ More ] January 26th, 2010 | No Comments | Posted in Web 2.0 |

4 Myths About Social Media and Business

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.25% of small business owners said they plan to spend more on social networ…

[ More ] January 26th, 2010 | No Comments | Posted in Web 2.0 |

TechCrunch Hacked

As some people noticed, at approximately 10:30 pm PST on Monday evening the main site in the TechCrunch Network – techcrunch.com – was hacked and redirected. The site was back up briefly at 11:30 pm but shortly went down again. As of 2:00 am, the si…

[ More ] January 26th, 2010 | No Comments | Posted in Web 2.0 |

Five Quick Tips For Success On Google’s Content Network

According to Google’s recent quarterly earnings report, the company earns about 34% of its revenue from AdSense, placing contextual ads on its content network partner websites. This proportion has stayed steady year over year. It certainly ref…

[ More ] January 25th, 2010 | No Comments | Posted in Search Engines |
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