Universal Search 101
Optimizing for universal search offers new opportunities to develop richer content, explore new marketing channels, and sets you up for future success. …
TC50 People’s Choice Winner YourVersion Comes To The iPhone
Last September, YourVersion took the stage at TechCrunch50 as the DemoPit People’s Choice winner, after receiving the most votes from conference attendees. The startup’s goal is fairly simple: to help you find content that you’re interested in, in …
Context is King: How Videos Are Found And Consumed Online
Editor’s note: This is the third in a series of posts by guest writer Ashkan Karbasfrooshan. Previously, he wrote about the State of Online Video, and 12 Surprising Things Holding Back Online Video Advertising. In part 3 today, he examines how v…
Apple and the iPad: Beyond Good and Evil
A battle is raging in the blogosphere about whether Apple’s new iPad is good or evil, since it is a closed and proprietary platform with a locked-down content system built in. But the iPad is unlikely to mean the end of hacker culture.
Why Mahalo (and Other Content Scrapers) Render Google’s Spam Team Flaccid
I was talking to a friend yesterday who was at a conference where Demand Media’s CEO spoke, and he stated that nobody asked the big question: “what if google decides they don’t like you anymore?”Then I got thinking about how Google torched Squidoo …
Starving Artists in the Age of Cesspool Content
On Hacker News, Melvin, from Web Design Company, had a great analogy on the Mahalo business modelLet’s use a different industry to illustrate what is happening. Let’s say a band named The Beatles records a new album. The local radio station gets a c…
5 Ingredients for a Perfect Twitter Marketing Recipe
After reading Lee’s post earlier this week on how to source content on Twitter, I started to think about the homemade guacamole I made for the football playoff games last weekend. Stick with me here.With my guacamole, I carefully strategize on the…
The iPad and publishers: A survey of early reaction
What really jumped out to me as I looked over the iPad’s feature set is that the device is clearly built for media consumption. Movies, music, books, news — the bread and butter content that keeps iTunes humming. That’s good for Apple, obviously, b…
Google’s Proposal For Crawling AJAX May Be Live
In October 2009, Google proposed a new standard for implementing AJAX on web sites that would help search engines extract the content. Now, there’s evidence this proposal is either live or is about to be. Read on for more details on the propos…
Google’s Youtube Potentially Cloaking? Or VEVO Launch?
Google claims they try to be pretty fair with publishers and publishing business models. They are fine with indexing preview versions of a page and just showing a user that, you can make the full article free, you can make the first x clicks free. O…